Luno forced to amend ‘misleading’ UK cryptocurrenc

2022-04-05
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Luno forced to amend ‘misleading’ UK cryptocurrency adverts - Today News Post Today News || UK News

Cryptocurrency app Luno has fallen foul of the UK’s advertising watchdog for “misleading” posters displayed at bus and Underground stations in London.?

Adverts with the slogan “If you’re seeing Bitcoin on the Underground, it’s time to buy” have been ubiquitous in Tube stations and on the side of London buses, a tangible sign of the recent surge in popularity of cryptocurrencies with retail investors2021-04-23T10:24:08.245Z.2021-04-11T12:46:17.504Z?

But the Advertising Standards Authority (ASA) said on Wednesday the adverts underplayed the risks of investing in volatile and largely unregulated digital assets like Bitcoin.

The decision on complaints over how cryptocurrencies are marketed to the public comes as UK financial regulators are closely eyeing the risks that digital assets pose for private investorsThe end of May..?

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